It seems like every day you read a story about a blogger who released a product to their audience and made a ton of money overnight. But then after you read more details about their story, you learn that they already had a popular blog with a huge audience. That s the point in the process where I always used to feel disappointed. While I wanted to replicate their success, I did not have an audience. Yes, I managed to pull off a massively successful product launch, but I did it with a tiny audience. I hope this is a story you can relate to and learn from.