Marketing on facebook isn't like posting an article to your website. You'll need to market to people in a way to increase clicks through to your website, facebook page, etc.
You'll need to be posting on your own page as well as other community pages in order to pull traffic into your own content, website, business page. This can be a tricky procedure, but I'll help you out as much as I can with the following content here
When marketing your businesses facebook page or website you'll need to do it delicately so that you don't ruin your image. To do this you have to post comments and content that does not come across as "spammy" in the eyes of the page manager.
To market properly, you'll need to do some of the following:
- Post on your own page - Make sure that your content is optimized and educational. You can post something to your page which is clearly an advertisement, because it will go live since you're the moderator. Posting to your own page comes in handy when you want to boost a post. But we'll go over that in a different discussion.
- Post to communities - Target large, medium and small communities. The large communities will cycle your post off of their page pretty quick since the community is so large and you'll have more people posting. The smaller and medium sized groups will have your post shown for longer, but to less people. I've noticed that the smaller to medium sized groups have a better conversion rate since they statistically have more people viewing your post which increases the click through rate

- Join a bunch of groups in your niche - Some of the better groups will not be open and you'll have to apply to join. You should join a bunch of these groups right away because some take a while to approve you.
- Comment on posts - In your groups there will be plenty of people commenting. This is where the marketing kicks into high gear lol. You can comment on each post that is made and the person posting it will get notified. You can turn each poster into a client if you comment with quality content and not just a "HEY THERE! CLICK MY LINK!!!"
- Answer questions - Answering a question that someone posted is the quickest way to turn someone into a client. You're basically helping them for free and afterwards you can say "Well, I run example.com and I've been doing this for years. I just thought it would be nice to help you out
" That way you're not spamming them and they are happy lol.
These are just a few things you can do.
What else could we add to this?
Thanks,
Razzy
anwebservices
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