Cristian
Level X3
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How important is spying on your competitor's websites?
I spend a lot of time looking at what my competitors are doing and what the overall trends are for a certain niche or website I'm promoting or doing SEO for.
Sure, you may say I can use this time for better things like actually improving my own SEO and developing my own ideas but ignoring what your competitors are doing can be a big mistake.
In the online industry, things can change over night and if you are not vigilant enough to notice and adapt to changes you may find yourself out of the game.
What should you look for?
So now one of my favorite motto's is "Don't worry about the competition, worry about your customers".
Hi Christian,
I stopped obsessively looking at the competition back in 2005 - 2006. While it is obviously good to know what your competitors are doing and to keep up on new trends for pricing, technology to stay competitive. I changed my focus from worrying about the competitors to servicing my clients needs through over the top customer support, products and services etc. This had a dramatic effect on sales and my customers were willing to pay considerably more. I was not the cheapest nor most expensive. I also noticed a measurable result in referrals and my website traffic spiked. Another interesting thing I noticed is that the competition started to copy what I was doing. :) So now one of my favorite motto's is "Don't worry about the competition, worry about your customers".
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CryptoGuru
I think it is extremely important to "spy" on your competitors, it helps keep your business going because if they have lowered there prices, people are more likely to shop there because its cheaper....if you were watching your competitors stuff you would be able to change your prices to beat their prices or maybe offer something extra with a purchase.
It is definitely a smart idea to keep up on your competitors and other similar sellers Hey Christian, awesome discussion! I think it is extremely important to "spy" on your competitors, it helps keep your business going because if they have lowered there prices, people are more likely to shop there because its cheaper....if you were watching your competitors stuff you would be able to change your prices to beat their prices or maybe offer something extra with a purchase. It is definitely a smart idea to keep up on your competitors and other similar sellers
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