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TommyCarey
I always ran into problems optimizing my Shopify websites because they don't really give your back-end access to the code your website is running on. You're essentially paying for a dashboard that you can slightly customize and not actually do anything else with. Sure, they give you the freedom to pick some specific titles but that's about it. You can't really optimize your load times by reducing file sizes and editing meta tags or headers.
You're essentially at the mercy of what Shopify lets you do, and that's not much, but at least their free themes look pretty
I would suggest you go with WordPress and figure out how to use WooCommerce since you'll get access to the code and be able to optimize everything extremely easy. This probably isn't the response you were hoping for, but I had to come in here and list my frustrations so you understand what you're in for and experiencing. I've been doing SEO and Online Marketing since 2003 and had a tough time with all the restraints Shopify puts on their users. They have a pretty set up and are user-friendly on their dashboard, but you can't customize much of their stuff and optimize for much since you don't really have access to much on the back end.
Shopify has so much potential, but it feels like they're just targeting the people who are starting off with websites and don't know any better :'( This is one of the main reasons I stopped using Shopify, the other reason was that it was super expensive compared to setting up my own WordPress + WooCommerce website lol. I always ran into problems optimizing my Shopify websites because they don't really give your back-end access to the code your website is running on. You're essentially paying for a dashboard that you can slightly customize and not actually do anything else with. Sure, they give you the freedom to pick some specific titles but that's about it. You can't really optimize your load times by reducing file sizes and editing meta tags or headers. You're essentially at the mercy of what Shopify lets you do, and that's not much, but at least their free themes look pretty :D I would suggest you go with WordPress and figure out how to use WooCommerce since you'll get access to the code and be able to optimize everything extremely easy. This probably isn't the response you were hoping for, but I had to come in here and list my frustrations so you understand what you're in for and experiencing. I've been doing SEO and Online Marketing since 2003 and had a tough time with all the restraints Shopify puts on their users. They have a pretty set up and are user-friendly on their dashboard, but you can't customize much of their stuff and optimize for much since you don't really have access to much on the back end. Shopify has so much potential, but it feels like they're just targeting the people who are starting off with websites and don't know any better :'(
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