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Banner design is the art and practice of creating visually compelling graphics intended to capture attention and communicate a clear message within seconds. Whether used for digital platforms like websites and social media, or for print media such as events, storefronts, and trade shows, a well-designed banner combines creativity, strategy, and branding to deliver impact.A successful banner design begins with a clear purpose. It may promote a product, announce an event, advertise a service, or strengthen brand awareness. The message should be concise and easy to read, often featuring a strong headline, supporting text, and a clear call to action. Because banners are usually viewed quickly, simplicity and clarity are essential.
