Photo clipping: what for? Photo cropping has several advantages. Removing the background helps focus the viewer's attention on the part of the photo that has been cropped. Imagine a banana on the shelf of a grocery store among many other fruits such as oranges, apples or even kiwis. Then imagine this same banana on a white background. In the first situation, you first of all identify a set of loose fruits. In the second situation, you will observe a single object. Something mundane can ultimately be of fundamental importance in selling a product online.